Tom Brady is the new spokesman for UGGs. Angel Martinez, the CEO of UGGs parent company Deckers Outdoor Corp made the announcement on CNBC’s Mad Money. Martinez told host Jim Cramer:
“We have decided that we needed to just get the word out there that it’s a brand for guys,“give guys permission to wear UGG. And who better to give guys permission to wear UGG than … Tom Brady.”
The New England Patriots quarterback and five-time Pro Bowler is already an UGG wearer, which first attracted Martinez to get Brady to endorse the steyotypical woman’s boot. “He’s the guy every guy I know wants to be,” Martinez said.
Opinions are mixed on whether Brady will be the Rosetta Stone to convience guys that UGGs are cool… when you are a two-time Super Bowl MVP and married to a Victoria Secret model you can get away with things the average guy cannot. What’s next… Tom Brady endorsing Herbal Essence shampoo for men?